Crystal Proenza

Crystal Proenza
Crystal is Honest Buildings’ Vice President of Marketing. After spending more than a decade as a CRE marketing leader and writer, she is deeply passionate about creating value for the people and teams that manage the buildings we live, work and play in every day.
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Recent Posts

The Rise of the CIO / CTO in Real Estate

The race to digital transformation in real estate business and operations is well under way, resulting in CRE organizations integrating and elevating the roles of key members of their leadership team - namely the Chief Information Officer (CIO) and Chief Technology Officer (CTO). These executives have experienced an accelerated evolution in their roles over the past few years. They’re now responsible not only for the strategic technical direction of their companies but also for playing a crucial role in achieving the company’s overall business goals.

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